Tech Stacks · Marketing
WhatsApp Business
API engineering — not just ads. Chatbots, commerce, customer flows.
Category
Marketing
At the studio
Since 2022
Projects shipped
Numerous
Status
Active
(01) Our take
WhatsApp Business deserves its own entry because the engineering surface is real. We integrate the WhatsApp Business Cloud API for triggered notifications, multi-turn chatbots, commerce flows with product catalogues, and customer-support automation. This is infrastructure work, not a marketing add-on.
The platform is especially valuable in markets where WhatsApp is the dominant communication channel — South Asia, Latin America, parts of Europe and Africa — and we've shipped production flows for clients across several of those regions. Session windows, template approvals, and the opt-in economy of WhatsApp messaging all shape how we design these integrations.
(02) What we build with it
Typical work
- Multi-turn chatbot flows on the WhatsApp Business Cloud API
- Triggered transactional notifications (order updates, appointment reminders)
- WhatsApp Commerce with product catalogues and inline checkout
- Customer-support automation with human-handoff escalation
(03) How we engage
Engagement shape
6–16 week engagements to design, build, and launch a WhatsApp integration. Retainer support typically follows for template maintenance and flow iteration.
(04) Pairs with
Works well with
Technologies we reach for alongside WhatsApp Business in most engagements.
Thinking about a WhatsApp Business project?